Are You Giving Each Shoot The Best It Can Get? (Like £3,000,000 Of Cars)

We usually share Benjamin Von Wong‘s work because it is plain awesome. But sometimes, like today, we are not sharing his work for awesomeness (though, awesome it is) but for the inspirational message he delivers.

Ben goes through a story of a high end shoot that the gods decided should not happen. The opportunity rose 4 days ahead of the shoot with the day in question already taken for something else; location fell through 2 days before the shoot; pyrotechnician cancelled on the day of the shoot, and on the actual shoot temperatures were dead freezing.

Nevertheless, Ben came up with a series of awesome photographs. I asked Ben what roll inspiration played in all of this and he had quite a surprising answer:

Many photographer’s get stuck on the question: “How do you get inspiration” but I think that the real challenge is not just about getting inspiration, but rather that of willpower… of setting your mind to make something happen. Things will always be complicated – it will be too cold, too short notice, or things might just not be panning out… but that’s what life is like and it’s up to you, as a creative to come up with a creative solution to overcome those problems. If there is nothing you want more than to create something, weather it be a vision, a new challenge, or a new project… then all you really need to do is go ahead, do it. You’ll be stronger for it.

[4 days, fire, 3 million pounds of sport cars and a mansion in Manchester | Benjamin Von Wong]