It’s not a secret that food photographers use plenty of tricks to make the food look more appetizing in photos and videos. And some of those are even pretty nasty, making the food inedible. But is it always like that? And do food photographers really use all those tricks for their shoots? In this video, food photographer Scott Choucino debunks some myths of those (in)famous food photography tricks we’ve all heard of.
Scott specializes in advertising, so he knows plenty of ways to enhance the food he’s shooting. But this time, he comments on one of the videos which show how those enhancements are allegedly made. For example, do photographers really screw down a pizza into a board to shoot a perfect cheese-pull? Nope. They douse other tricks though. They heat up the pizza in the microwave to make the cheese more rubbery. Or, they set up the cheese strings in advance and then take out one slice and film it.
Then, are there really some weird concoctions used to imitate a liquid center of a muffin? Again no. Photographers do make it look nicer when they slice the cake, but they use the actual filling and a syringe, not some artificial stuff. Lipstick on strawberries? Well, why would you buy fruit if you have to color it later? Scott explains that they simply buy fully ripe strawberries.
There are plenty more tricks Scott talks about, but I won’t spoil them all for you, so make sure to watch the entire video. And even though you know that food photographers use tricks, keep in mind that not all of them actually use all those nasty ones. Sometimes a nicely arrange dish and good lighting is all they need!