X-Trans

Fuji launches X-E3 with 24MP sensor, 4K UHD video and touchscreen LCD and 2 new lenses

Sep 7, 2017 by John Aldred 4 Comments

Fujifilm have announced an update to the mid-range model in their rangefinder styled mirrorless lineup. The new Fujifilm X-E3. It comes with the 24MP X-Trans III sensor found in the X-Pro2. This brings it in line with other models like the entry level X-A3 and recently released X-T20 and X100F. Fuji are also releasing two new lenses. One for the X system, and one for GF medium format.

The X-E3 shoots 4K UHD video, or 1080p at up to 60 fps. It sports a 3″ touchscreen LCD, comes with all the film simulation modes we’ve come to expect, and also includes Bluetooth connectivity for low power transfer and remote control from your phone.

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This is why your 4K camera isn’t really 4K

Aug 5, 2017 by John Aldred 13 Comments

We all harp on about the latest 4K this or 8K that. But do we really know what we’re saying? Most of the time, probably not. It all comes down to how the camera’s sensor actually records each of those pixels in the image, which is largely guesswork.

In this video Cooke Optics interview cinematographer Geoff Boyle. He explains that it’s basically all down to the nature of a Bayer pattern filter array. What’s really happening when your sensor sees an image and why your camera’s resolution is lying to you.

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Dave Williams is an accomplished travel photographer, writer, and best-selling author from the UK. He is also a photography educator and published Aurora expert. Dave has traveled extensively in recent years, capturing stunning images from around the world in a modified van. His work has been featured in various publications and he has worked with notable brands such as Skoda, EE, Boeing, Huawei, Microsoft, BMW, Conde Nast, Electronic Arts, Discovery, BBC, The Guardian, ESPN, NBC, and many others.

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