Product videos are a lot of fun to shoot. As is product photography. Coming up with different unique ways to show off a product is an exciting challenge. Doing it on a low budget, even more so. In this video, filmmaker Todd Blankenship creates three product ads with minimal kit and shows the gear, sets and lighting setups used to make them.
The online world seems to have been buzzing about Instagram’s new IGTV since it was officially announced yesterday. The Internet is divided – or at least, my social media timelines are. A huge proportion are in the “WOO! YAY!” camp, although there are plenty of people moaning about vertical video syndrome.
If you’re of the latter opinion, sorry, can’t help. But if you’re one of those who wants to jump on the new vertical video service that lets you upload videos up to an hour in length, read on. In this video, filmmaker Jason Boone goes through the whole process in Premiere Pro of creating and uploading your vertical video content.
One of the biggest challenges for people regularly posting to social media is editing videos. Either you shoot while you’re out and then edit when you’re back at home, or you have to carry around a laptop with you the whole time. Project Rush, squarely aimed at YouTubers, Vloggers, and other social video posters, plans to fix that.
It’s sort of an extension to Premiere Pro, but also sort of not. It’s its own application which appears to primarily use Premiere Pro as its “engine”, with a little After Effects thrown in. The app allows you to easily transport footage and projects between Android, iOS, Windows and Mac platforms, all synced up in the cloud, with apps for each to give you simplified on-the-go video editing.
Instagram is notorious for destroying the quality of videos posted to your feed. You spend all this time editing a video in Premiere Pro, Resolve or whatever only to have it destroyed by recompression algorithms. It actually puts many people off posting videos to the platform at all. But all is not lost.
Filmmaker and YouTuber Daniel Schiffer believes he’s cracked the problem. And looking at his Instagram, it seems that he may have done just that. He doesn’t look to be having quality issues at all. In this video, Daniel walks us through his process from the rendering on the desktop to pushing it out on Instagram.
Despite being the rather good video-focused camera that it is, the Panasonic GH5 has been plagued with one big problem. Autofocus. While serious video professionals may say “Bah, who needs autofocus for video?!?!”, plenty of people still want good video AF performance. Many vloggers, for example, shoot with the GH5 and rely on the autofocus to keep up with constant movement in front of the camera.
But has the new 2.3 firmware finally solved the problem of the GH5’s autofocus? Well, Carl Yates at ProAV wanted to find out. So he took a pair of Panasonic GH5 cameras with identical Panasonic 12-35mm f/2.8 lenses, one running the older 2.2 firmware and the other with the new 2.3 firmware to test them side-by-side.
Slow motion sequences can add a lot to your videos if you know when and how to use them. Nowadays you can pull it off with almost any camera, so you may even be tempted to overuse it. In this video from Filmora, you’ll hear five do’s and don’ts of shooting in slow motion that will help you create better and more meaningful visual stories.
Charging for video work, especially when you’re quite new to dealing with clients, can often be quite difficult. You don’t want to quote ridiculously high and scare off the potential client. But you also don’t want to quote far too low and risk not being taken seriously. Or, worse, them accepting it and you making no money for your time and effort.
So, how much should you charge? In this video, Caleb Pike chats with producer and director Corbyn Tyson about how to price up and quote for a video shoot. Now, every client’s needs will be different, and you’ll need to adapt this to your own workflow, but it should give you some idea of where to start with even modest projects.
Instagram may be starting to change as we know it. Going from the platform of quick posts and instant gratification and branching out into long-form video content. At least, according to the Wall Street Journal. Yes, hour-long vertical videos. It’s a strange prospect, but as Engadget suggests, it’s not outside the bounds of reason.
Facebook has been putting a big focus on video content recently, and as they own Instagram, it’s a natural potential progression. And it’s a lot more advertising revenue for Facebook (which they need, given the number of people ditching Facebook-owned platforms lately).
Getting exposure for video isn’t all that much different from getting a good exposure with photography. The only real difference is that neutral density filters are more commonly used with video than they are with stills, so they need to be taken into account more regularly. So, the exposure triangle becomes a square. Well, a trapezoid, really. Shutter speed, aperture, gain (rather than ISO), and neutral density.
In this video, Chris and Jordan from DPReview delve into the topic of video exposure. They discuss the things you need to know to understand the exposure relationship, the difference between T stops and F stops, the 180° shutter rule, and everything else that goes into getting a good exposure for your shot.
Night street photography presents a lot of technical challenges that some photographers avoid it altogether. However, that doesn’t mean you shouldn’t push yourself and try it at all. Remember that anything is possible with the right mindset… and the correct settings. In this Pierre T. Lambert‘s latest video, he shows you a few tips to increase your chances of getting killer street shots at night.