The whole Instagram debacle over recent weeks with its focus on video content and the whole full-screen redesign – which now appears to have been halted – has caused it a lot of grief. The backlash from users has been quite vocal. After all, Instagram’s success grew off the back of the fact that it was a photo-sharing app and despite competition from apps like TikTok, that’s what Instagram users still seem to want.
It looks, though, that Instagram might have actually taken the response into account and is currently testing taller aspect ratio photos so that the photos in your streams can take up as much of the screen as Instagram Reels currently do. Whether or not that’ll be enough to appease users remains to be seen, but we’ve only been asking Instagram for the ability to post portrait orientation images for about a decade, so maybe.