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Canon boasts 55% share of cameras used at the Tokyo Olympics

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The Olympics in Tokyo this year was something of a surreal one. For a start, it was supposed to take place last year, but it just felt quite different to Olympics of the past, particularly when it came to attending as a photographer. Many report having to face certain protocols that haven’t existed in the past due to the coronavirus pandemic, which has made things challenging.

For Canon, though, a Gold Partner of the Tokyo 2020 Games (yes, it’s still called that), it was very much a success. They recently posted an announcement stating that 55% of the camera used by professional photographers to document the Olympics were Canon – beating out all of the other brands combined.

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No, the BBC weren’t in Tokyo covering the Olympics – It was faked using a game engine

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The BBC’s Tokyo 2020 (yes, I know it’s 2021, but they kept the name) studio looked pretty real to casual observers watching the coverage of the recently-concluded Olympics. You’d turn on your TV and you’d think they were actually in a fancy rooftop studio in Tokyo providing their thoughts and commentary. But no.

The BBC Sport team was actually in a comfy green-screen studio in Salford near Manchester, England. The on-screen magic was brought to life thanks to Unreal Engine. Some very clever software mapped the positions of the cameras in the studio, keyed out the presenters from the green background and then composited it with the virtual set in real-time.

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The Nikon gear vault at the Tokyo Olympics shows not a single Z mount mirrorless camera

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The long-awaited 2020 2021 Olympic Games in Tokyo have begun. And as usual, the camera companies are there, too. Back in 2016, we got to take a look inside both the Nikon and Canon gear storage to see what they had available for NPS and CPS shooters at the Rio Olympics. Now, we have a chance to see what Nikon’s brought to Tokyo, courtesy of Vincent Kalut.

Sure, it’s cool to just look at pictures of a room full of gear, but I think a look inside the Nikon camp at this year’s Olympics is quite revealing. From what I can see, there’s not a single Z mount camera or lens in sight. It’s all still F mount, largely appearing to be Nikon D6 bodies. What conclusions can we draw from this?

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