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Despite what Sony says, the A7C is not the “world’s smallest and lightest full-frame camera”

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Announced this morning, there is no doubt or question that the new Sony A7C is Sony’s smallest full-frame camera, but in the promotional material for the camera – which you can see above, Sony is claiming that it’s “the world’s smallest and lightest full-frame camera”. Well, it’s not.

Even if we narrow the field down to “interchangeable lens full-frame camera”, it’s still not the smallest. Nor is it the lightest. As I mentioned a couple of days ago when some of the specs leaked, that honour still remains with the Sigma fp. And since the official announcement absolutely nothing has changed.

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Sony’s new tiny A7C full-frame mirrorless camera has now officially been announced

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While we have had a couple of photo and basic specs leaks, Sony has managed to keep the major specs of its new Sony A7C mostly under wraps. But now, it’s finally been announced and all the details are out – although, for some reason, Sony decided to announce it when much of the world was asleep.

Although ideal for vloggers and content creators, the A7C is no slouch as a regular photography camera, either. It’s is essentially an A7 III in an A6600-sized body and the specs aren’t that much different, although the A7C has a couple of extra tricks up it sleeve that beat out both the A7 III and A6600.

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Sony A7c specs leak ahead of announcement – here’s how it sizes up to the competition

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The Sony A7c is shaping up to be quite an interesting camera. This vlogger-and-creator oriented full-frame camera comes in a very small body that appears similar in size to Sony’s A6x00 series cameras. It doesn’t quite bump the Sigma fp it off its “world’s smallest full-frame mirrorless” pedestal, though.

A few photos of the new camera are out there, but now we also have some of the specs. For such a small camera, they seem quite impressive, too. And while it will likely be most popular with video content creators, it looks like it’ll be no slouch when it comes to stills, either.

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Here are the first leaked photos of the upcoming Sony A7c

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A few days ago, Sony teased  A7c, a “new concept” camera scheduled to launch on 15 September. But as it often happens, a few images have leaked a few days ahead of the announcement. So, if you’re curious to see how the Sony A7c will look, you don’t have to wait for Tuesday. Let’s take a look at the images and the specs that have been revealed so far.

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Sony published a new teaser – A7c coming on September 15th?

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Sony has launched a teaser image for a “new concept” camera that’s being announced on September 15th – just one week from today. It’s been expected that Sony will launch another new full-frame camera at some point this month. Originally expected to be an A5 or A6, but now it appears that it may be called the A7c.

Other than the information shown in the screenshot above, there isn’t anything official yet. They don’t even mention what timezone the 10am announcement is for. But given that it’s on the Sony Japan website, I suppose we can assume Tokyo time. This would mean 2am in the UK and 9pm Eastern or 6pm Pacific on the 14th for the US.

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Sony’s new tiny full-frame E mount camera will be the A7C, priced around $2,000

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It turns out that both of the A5 and A6 naming options for Sony’s upcoming small form factor full-frame mirrorless camera were wrong. Sony Alpha Rumors is reporting that it’s actually going to be called the Sony A7C. It will have a body largely inspired by the Sony A6600 but with a larger grip to accommodate the NP-FZ100 battery.

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Sony’s upcoming A5/A6 entry-level full-frame mirrorless camera to cost $1,000

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Sony is expected to announce a new entry-level full-frame mirrorless camera at some point in the next few weeks. We’ve heard some possible spec rumours about it already, and now it seems we might have a possible price point for it. And it looks well set to compete directly against the Canon EOS RP mirrorless.

Polish website Optyczne is reporting that the new Sony (we still don’t know if it’ll be called the A5 or the A6) is rumoured to be priced around $1,000 (the EOS RP is $999 body only) and would come at a significantly lower price than the Nikon Z5, which is currently listed at $1,399 body only.

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Sony’s A5 (or A6) competitor to the EOS RP and Z5 to shoot 4K60 and have IBIS?

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Rumours of a potential entry-level full-frame Sony competitor to the Canon EOS RP and Nikon Z5 are not new. There have been speculation and whispers for a little while, and just a week ago there seemed to be a fairly solid tip that Sony was getting ready to announce something next month.

Well now, Sony Alpha Rumors is reporting some possible specs for an upcoming Sony A5 (or A6) entry-level full-frame mirrorless camera. They say these specs come from a new source and that it should be taken with “a HUGE grain of salt”, but it’s an interesting set of specs.

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Report: Sony is launching a new entry level FF mirrorless to compete with Canon EOS RP and Nikon Z5

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After Nikon and Canon announced their light and affordable entry-level full-frame mirrorless cameras, it looks like Sony is in the game to do the same. According to numerous recent rumors, Sony is about to launch its own entry-level full-frame mirrorless to compete with Canon EOS RP and Nikon Z5.

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