What do you do when you have to produce a stylized shoot on a shoestring budget? Use colors and paper, of course. I was hired by designer Ofek Bergman to shoot her new clothing collection. Well, hired is not really the term here, as it was more of a pro bono for a starving art student. As usual with this kind of production, almost everyone chipped in and donated their time in exchange for portfolio images, a learning experience, and a great day with great creatives.
With a very limited budget for art, we decided on a pop theme with strong colors and shapes. This would bring the costs down while creating coherency that ties Ofek’s collection together.