Elinchrom lights are mid to high-range lights (if you are unfamiliar with the brand, they kinda go head to head with Profoto), so 50% off can build up to some serious savings.
Market research and analysis firm BCN announced the annual BCN Awards 2015.
Winners are determined based on sales volume, calculated from data gathered from thousands of sellers throughout Japan.
Canon seems to be doing better than ever, while Nikon is just barely holding its ground.
Sony gets its first taste of victory (and a painful failure) and SanDisk maintains its top spot.
A bit of digging reveals why names like Think Tank, Lowepro and Manfrotto won’t make the list.