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YouTube is killing off “Stories” to focus on Shorts and Live

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YouTube is killing off a feature you probably weren’t using anyway and won’t miss. June 26th marks the death of YouTube Stories, a feature released in 2017 shortly before the company announced “Reels” – now YouTube Shorts. What made YouTube Stories different is that the videos were temporary, disappearing after a week. It also wasn’t available to users with fewer than 10,000 subscribers.

This 10K subscriber requirement almost certainly doomed YouTube Stories from the beginning. It remained in beta since its initial launch and never gained in popularity at all. In fact, I can’t recall a single time in the last six years that I’ve ever seen any of the creators I follow actually post a “Story”. Sure, there have been plenty of Shorts, but not Stories.

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Mosseri admits Instagram went too far showing videos over photos

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We’ve ranted about Instagram hating photographers and turning into TikTok, with a gazillion reels it forces upon us no matter how much prefer photos. But when Instagram CEO himself admits the app’s gone too far with pushing videos, we know we’re right.

On his Instagram profile, Adam Mosseri recently shared a Story admitting that things have gone a bit out of control. He said that Instagram indeed went too far with pushing videos, but promised a better balanced for those of us who’d still rather look at pretty pictures.

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Instagram is about to cram even more ads into your feed

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If you thought there’s no corner on Instagram without ads, you’re wrong, my good friend. Meta can always make room for more, and that’s exactly what it’s about to do.

As the company is struggling with a major financial loss, it needs a way to generate more revenue. So, Instagram is about to get even more ads, and they’re going to be everywhere.

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Oh look, now Twitter has Reels too

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After Instagram, Facebook, and YouTube, now it’s Twitter’s turn to copy TikTok’s short-form videos. That’s right, from now on, you can also go to Twitter and waste hours watching short vertical clips. And pretty much like Instagram, Twitter will also force its version of “Reels” upon you in the Explore tab.

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Instagram Reels’ engagement sucks, leaked report shows

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In an attempt to be as popular as TikTok, Instagram has been pushing Reels in every possible way. One would say that the platform is seeing a benefit from turning almost everything into a Reel. However, judging from a recently leaked report, this isn’t quite true. It’s exactly the opposite.

According to the report, Instagram users are not really spending much time watching TikTok-esque short-form videos. What’s more.  it appears that most Reels users “have no engagement whatsoever.”

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You can now cross-post Instagram Reels to Facebook

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Instagram likes Reels. It likes them so much that it turns all your videos into them, and now it lets you cross-post them to Facebook too.  From now on, if you use both social media apps, you can post your Reels directly to both of them.

Along with cross-posting between the apps, some other changes are coming to Instagram as well. And yes, of course, they’re Reels-related. But if you’ve started gathering likes and comments through the TikTok-esque short videos, you may actually like these.

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After user backlash, Instagram gives up on becoming “Tinstatok”… For now

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I don’t remember people complaining more about Instagram ever since its algorithm-based Feed replaced the chronological one. But it looks like users are fed up with the app’s efforts to become a poor copy of TikTok. So fed up, in fact, that it made Instagram ditch the changes it’s been making to the app recently. Or at least they’re ditching them until the dust settles.

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Instagram responds to video backlash: “The world is changing fast, we need to evolve”

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I’ve noticed lately that a lot of Instagram users have been complaining about the reach they get on photos. I experienced it myself: the reach on Reels with absolutely the same subject is much higher, even though I’m way better at taking photos than I am at making Reels.

There has been a lot of criticism about this, and a recent report even suggests that Instagram cuts your reach for photos by 44%. It looks like the company’s CEO Adam Mosseri couldn’t ignore the backlash anymore. So, he recently responded to it in a video, saying that Instagram will keep supporting photos but that “it needs to evolve.”

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Report: Instagram’s Reels cut reach for photos by nearly 50%

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It’s not a secret that Instagram has been prioritizing Reels over photos for quite a while now. I’ve seen many creators and artists switching to TikTok-esque short-form videos, complaining that they feel like they need to do it if they want to keep their reach.

As a recent report shows, it’s not merely a feeling. Social media marketing platform Later did a thorough analysis of Instagram content to compare the reach of traditional posts between 2019 and 2022. As it appears, the reach for traditional posts decreased by 44%! Could Reels be to blame?

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