With Bowens out of the way, the path is now clear for Godox to take on Profoto, and it appears they’re starting to do exactly that. Today we see a new head appear on the Adorama and Pixapro websites for the Godox AD200 which looks very similar to the head on the Profoto A1 speedlight.
We all know and love the legendary lighting manufacturer that is Profoto. For decades, they have produced and supported the most durable, powerful, and consistent lighting equipment for professional photographers around the world. In recent years, they have pushed the lighting industry forward with the introduction of the B1 and B2 and their OCF system.
These new lights have changed the way photographers work by allowing for unheard of flexibility and mobility. Ever the innovator, Profoto has given us something we’ve always wanted, but never thought to ask for.
The Profoto A1 speedlight we told you about a few days ago is now official. And yes, it’s just as expensive as we expected. At $995 buyers will have a pretty high level of expectation from this little flash. But it looks like it will stand up to the job just fine, and fits nicely into the existing Profoto ecosystem.
It looks to be about what you’d expect from a speedlight made by Profoto. But, what’s particularly interesting about it, is the shape of the head. But not only the shape, it appears to essentially have its own built in MagMod style accessory system. This review from photographer Neil van Niekerk walks us through the unit, its specs, features and capabilities.
Well, this is an exciting bit of news. It looks like Profoto will soon be announcing their first hotshoe flash. Yes, that’s right, a Profoto speedlight. It’s a bold, but inevitable, move, I think. The existing flash companies have to do something to survive and compete, or they disappear. There’s so much more gear available now, and a lot more pressure on companies to innovate and really deliver what users want instead of what the company simply wants to sell.