This has to be one of the silliest things I’ve seen for a while. Not the product itself, but how it’s being marketed. Iris claims to offer professional automated headshots in a booth for $20. Your $20 gets you a “photo session” including half a dozen shots, “helpful posing tips”, and one free high res digital file (the other 5 cost an extra $5 each).
When you watch the promo video, don’t worry, your speakers aren’t broken, there’s just no audio to go with it.