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The psychology behind the 10:10 in watch advertising photos

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There are plenty of tips and tricks for making the best out of product photography. Other than gear, lighting, composition, and other photography-related strategies, there are also a lot of psychological tricks involved in taking a photo that will sell the product.

One of these strategies is typical of advertising photos of watches. If you’ve ever noticed that they’re usually set to 10:10 in photos, there’s a good reason behind it. It’s all about psychology, and in this article, we’ll tell you more about it.

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Square’s new app helps you take “professional” product photos… Or does it?

Digital payments company Square has just launched Square Photo Studio, a new app that lets you take and edit product photos in a few clicks. It’s useful for small businesses who sell their products on online platforms, and it allows you to take “professional” photos. But how professional are they, really? Can they replace dedicated photographers who would take decent shots of the stuff you sell? Let’s see.

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How to use a smartphone controlled turntable to shoot professional 360 product photos

If you take product photos for e-commerce, you need consistent lighting and setup for shooting the items from all angles. If you’re on a budget, worry not – you can achieve great results on the cheap. In this helpful video, Dustin Dolby of workphlo will show you how to create professional-looking 360° product photos. You’ll need just one light, a kit lens, and a smartphone-controlled turntable.

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This is how table affects light when photographing wine bottles

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There are many things to pay attention to if you want to take flawless product photos. One of them is certainly the surface you use for placing the products. While it can be important how it looks, the table you use also affects the light. In this video, Dustin Dolby of workphlo shows you just how much of a difference it can make when you use tables of different sizes.

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How to deal with tricky reflective surfaces and create stunning product photos

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When doing product shots in the studio, reflective surfaces could be very tricky to handle. But of course, there are methods to deal with them and light them to show all their beauty. In this video, Dustin Dolby of Workphlo shares a comprehensive tutorial on lighting and photographing tricky, reflective products. And what’s more, you don’t need fancy gear. Prepare simple lighting modifiers, your DIY spirit, and Photoshop.

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How to shoot professional-looking product photos with just one light

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There are plenty of cheap, DIY product photography tricks (the one with a garbage can will probably forever be my favorite). If you’re on a tight budget, you can always use one of these and get professional-looking shot without using tons of expensive gear. In this video, Ed Verosky shows you how to take great product photos at home using just one light.

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How to approach commercial product photography to achieve the best results

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Commercial product lighting is very challenging. Whether you’re shooting stills or video, you never know what type of product you might need to shoot from day to day. It often presents unique challenges for you to overcome, too. Not least of which is satisfying your client’s personal tastes.

In this video, Aputure’s Valentina Vee talks with cinematographer Brent Barbano about how to light products to make them look amazing. And how to make you look amazing to your client.

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How to make a DIY portable product photography booth for under $10

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If you need a light tent you can easily carry anywhere, Adam Rahn of DroiMedia has a fantastic DIY solution. In this video, he shows you how to make your own portable booth for product photography. It’s simple to make, easy to carry around, and it will cost you no more than $10 to build.

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How I took this whisky shot with just one light

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Hey guys  I have been really looking forward to sharing this post and the video which goes into it in more detail (link below), for all of the new photographers new to lighting and to all who think they are limited by their lack of gear! Well in this blog and video I will show you how you can create this image with just ONE LIGHT and all captured in camera and no editing ( that’s optional really as I would always finish my images with a quick tidy up if needed) but for this post below is the raw image straight from the camera.

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DIY product photography hack with $10 IKEA lamp

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Dustin Dolby from Workphlo is known for his product photography tutorials that give professional results without too much fancy gear. In his latest video, he shows you how to shoot small products using a $10 IKEA Melodi lamp. This time, you won’t need an IKEA lamp as a light source. Instead, it serves as a sort of a light tent for creating soft and even light. Dustin guides you through his setup for this shoot, but also through the post-production process.The entire setup is pretty affordable and gives great results, so take a look.

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