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Panono makes decision to hold its camera customers hostage behind a paywall

Aug 6, 2019 by John Aldred 9 Comments
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We all know the risks when we back a crowdfunding campaign. Although the risk is typically that the project will fail, the company goes bust, never delivers on the products and all the backers are out of pocket. What backers don’t expect is that a successful campaign backed based on set terms suddenly decides to start charging extra for part of that service way down the line.

Panono launched on Indiegogo (and possibly Kickstarter) way back in 2013. It’s a “Panoramic Ball Camera” offering 360° views with a whopping 108-megapixels. Even today, that’s mighty impressive. You need to utilise their cloud service for processing the images, which was included in the purchase price of the camera. Now, they’ve decided to start charging for it.

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Alex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe

Dave Williams is an accomplished travel photographer, writer, and best-selling author from the UK. He is also a photography educator and published Aurora expert. Dave has traveled extensively in recent years, capturing stunning images from around the world in a modified van. His work has been featured in various publications and he has worked with notable brands such as Skoda, EE, Boeing, Huawei, Microsoft, BMW, Conde Nast, Electronic Arts, Discovery, BBC, The Guardian, ESPN, NBC, and many others.

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter - and occasional beta tester - of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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