Nokishita likes to keep an eye on camera registrations, and they’ve got a list that they update fairly regularly as they spot new ones, and old ones become known. Their current list includes registration numbers from Canon, Nikon, Sony, Olympus, Fujifilm and Leica for cameras that have been registered with various bodies around the world but not yet identified or officially acknowledged.
Photokina has confirmed that three major camera companies will not attend the 2020 show. Nikon, Leica and Olympus will not be a part of the show in May 2020, and it seems to be official – it has been confirmed in Photokina’s press release.
It’s hardly a secret that Olympus was struggling a few years ago. After former Olympus president Tsuyoshi Kikukawa, along with several others were arrested as part of a major scandal, they needed some substantial help to get back on their feet. Part of that came in the form Sony buying an 11.5% stake in Olympus for 50 billion yen ($47m at today’s rate) in 2012-13.
Sony previously sold off some of those shares, bringing back almost all of their initial investment while still allowing them to keep 5% of Olympus. Now, Sony is selling its remaining stake in Olympus, back to Olympus.
Olympus has just released a major new firmware update for the almost-three-year-old Olympus OM-D E-M1 Mark II. The firmware brings some features straight from the company’s flagship OMD E-M1X camera including improved autofocus, improvements in high ISO performance and L64 and L100 low ISO settings for “Detail Priority” when shooting jpg.
Two years ago, Olympus announced the Tough TG-5 rugged compact camera. And it was a pretty good camera for what it was. An underwater compact, with a 12-megapixel BSI CMOS sensor capable of shooting 4K video and 1080p at up to 120 frames per second. It was so good, that Olympus has essentially released the same camera all over again.
Today, Olympus has announced the Tough TG-6. Basically, it’s a TG-5 with a 1.04 million-pixel HD resolution LCD on the back, instead of the old 460K pixel LCD. TO be fair, they have also released a new fisheye adapter for it, though. Although, that’s an optional extra purchase.
Founded in Tokyo, Japan by Takeshi Yamashita in October 1919, Olympus is celebrating its 100th birthday this October. To mark this momentous anniversary, Olympus has released the above short film detailing its history and evolution over the past century.
In the video, Olympus pioneers, a used camera shop technician, and Pulitzer Prize-winning photographer, Jay Dickman, share their stories on how Olympus influenced the world of photography. And the company sure has come a long way.
Rumours were flying earlier this month out of Japan saying that Olympus wasn’t having a great time right now. In fact, they suggested Olympus was having such a bad time that they were considering leaving the digital camera market.
Well, now, according to a report on SankeiBiz, the Olympus president-elect, Yasuo Takeuchi, has stated with a pretty emphatic no, that Olympus will not be closing down its imaging business.
According to the latest reports, Olympus is doing badly. And it’s so bad, that the company could even leave the digital camera market. Reportedly, the company’s activist shareholders could force Olympus to exit the market and go into a different direction.
Those of us in the UK who grew up in the 1980s will mostly remember George Cole as the lovable rogue Arthur Daley in the TV show Minder, which ran from 1979 until 1994. But this wasn’t all he was doing. In the ’80s, he was also moonlighting in adverts for Olympus, along with legendary fashion and portrait photographer David Bailey.
These TV commercials advertise the fancy “new” all-in-one Olympus cameras, like the Olympus AZ 300 Super Zoom, Olympus Trip AF, and the Olympus AF-10, and they show that attitudes towards gear and elitism have never really changed. I think we all know people like this, even if just online if not in real life.