It seems that every few months for the past year or two, rumours have popped up saying that Olympus is closing down its camera business. No matter how many times Olympus refutes them, they just seem to come back. Now though, in an interview with Phototrend, through senior marketing manager, Masanori Sako, Olympus directly addresses the rumours head-on stating that there are new cameras and lenses to come in 2020.
Well, this is interesting. According to the latest report from BCNRetail, Olympus has ousted Nikon, Canon, Sony and Fuji to top the sales in Japan for the month of February, thanks to pretty significant sales of the Olympus PEN E-PL9, taking 11.1% of the share and the OM-D E-M10 Mark III grabbing a further 5.2%.
The graph above shows mirrorless sales share in Japan by total number of units sold. Amongst the top ten camera spots, Sony claimed four of them, with Canon taking a further two, and Nikon & Fuji taking one each.
One of the most standout features of Olympus mirrorless cameras is just how well weather-sealed they are. You can practically hose them off to give them a good cleaning at the end of your day of shooting and they just keep on going. Not all camera systems fare so well, so how does Olympus do it?
While not the only company that offers good weather sealing, it is highly regarded as being amongst the best in the industry. Dave Etchells at Imaging Resource wanted to find out what goes into weather sealing a camera, so they took a trip to the Olympus R&D HQ in Japan to chat with Imaging Product Development manager, Takao Takasu.
If you were hoping to get your Olympus camera and sensor cleaned at The Photography Show starting at the end of this week, then you’re going to be out of luck. Olympus UK has announced that they’ve cancelled their Check & Clean service at this year’s show as a result of the current situation with COVID-19 coronavirus.
Olympus UK says that due to the outbreak, they have made the decision to limit international travel amongst their workforce. Olympus UK has stressed they will still attend the show, but as their Check & Clean team is based in Portugal, they will be unable to attend the show. So, the service will not be offered.
CP+ was supposed to take place last week, but it was cancelled due to the coronavirus concerns. Still, just like Adobe made its Summit conference online, Olympus has decided to do something similar. They took the presentation they’d prepared for CP+ 2020 and published it on YouTube, and a particularly interesting is the demonstration of the upcoming 150-400mm f/4.5 lens.
Well, this is interesting. Panasonic and Olympus have officially welcomed three new companies into the Micro Four Thirds System Standard Group. Those companies are Venus Optics, Mediaeddge and, surprisingly, Yongnuo.
The Micro Four Thirds System standard was established by Olympus and Panasonic back in 2008. They’ve been working together to develop and promote the system ever since. A joint statement was issued by Panasonic and Olympus welcoming the new members to the group.
Along with a new MFT lens, Olympus has also announced the OM-D E-M1 Mark III camera. It’s a successor of the OM-D E-M1 Mark II, released in 2016. But other than improved in-body image stabilization and dedicated AF mode for the starry sky, this camera doesn’t seem to have any major improvements.
Olympus has something new in the store today. The company has announced the M.Zuiko Digital ED 12-45mm f/4 PRO, a 24-90mm-equivalent zoom lens for Micro Four Thirds mirrorless cameras. It’s a tiny and lightweight lens covering a standard zoom range, so it’s ideal for everyday use in all sorts of situations.
Olympus hasn’t been doing quite well in terms of revenue. This started a rumor that the company is soon closing its camera business within less than a year, but it looks like it will remain just a rumor. No, Olympus cameras aren’t going anywhere, and the company itself has now officially confirmed it.
Rumor has it that Olympus could shut down its camera business. The latest financial results are not stellar, and some reports say that the company could close its camera division as soon as next year.