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The macro lens is the Swiss Army knife of lenses, and this is why you should own one

Sep 11, 2017 by John Aldred 6 Comments
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Macro lenses are often seen as this weird special purpose thing, that only those interested in shooting bugs should buy. But they’re so much more than that. Photographer Peter McKinnon believes everybody should own one. In this video, Peter talks about the versatility of a macro lens. That it can be used for so much more than typical “macro” use.

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Canon announces EF-S 35mm f/2.8 Macro IS STM lens and SX730 HS compact camera

Apr 6, 2017 by Dunja Djudjic 1 Comment
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After some guessing and speculations, Canon has now officially launched Canon EF-S 35mm f/2.8 Macro IS STM lens. According to the test shots and videos, it makes really great images, and it’s quite versatile. Along with the macro, they have also released a new compact camera, Canon PowerShot SX730 HS. It’s the follow-up to the SX720, and another light and compact travel camera. So let us tell you more about both of them.

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Sample footage with weirdest lens ever: Laowa 24mm f/14 telescopic macro lens

Mar 13, 2017 by Dunja Djudjic 4 Comments
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After releasing the world’s widest 1:1 macro lens, Venus Optics have announced another pretty unusual lens. Their Laowa 24mm f/14 telescopic macro lens looks quite weird, to say the least. It’s designed not to disturb “shy” subjects, and it was presented at Photokina in 2016. So, it features an almost 2 feet long telescope with makes this lens officially the strangest one I’ve ever seen.

The lens is not officially out yet, but Venus Optics has released three sample videos to show off the lens’ capabilities. Looks strange, but it does a pretty good job.

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How and why you should use a diopter – “a poor man’s macro lens”

Dec 23, 2016 by Dunja Djudjic 14 Comments
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If you are into macro photography, you probably already have a macro lens. Or three. And in this case you know how much they cost. If you are just getting interested in macro, there my be a better option than macro lens – at least price-wise.

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Sony expand their full frame macro range with a new 50mm f/2.8

Aug 30, 2016 by John Aldred 1 Comment
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Sony have today announced the release of the full frame Sony FE 50mm f/2.8 Macro lens. This announcement doubles the number of lenses in their full frame macro range to two. It also gives those looking a “standard” lens an option other than the FE 50mm f/1.8, and the ability to focus much closer for 1:1 magnification.

It features many of the same design and features of its longer sibling, the FE 90mm f/2.8 Macro G OSS lens. Of course, this one has no image stabilisation. It does, however include dust and moisture resistant, focus-range limiter, focus-mode switches and a focus-hold button.

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The Best Macro Lens You Probably Already Own

how to use an old point and shoot for amazing macro phtography

Aug 28, 2015 by JP Danko 14 Comments
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Here’s a quick tip for amazing macro photography using a the best macro lens you probably already own…

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First Hands On Review of the Venus Optics Laowa 15mm F/4 1:1 Macro Lens

Jun 23, 2015 by Will Chao 8 Comments
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Hey everyone, thanks for visiting! I’m Will Chao, a wedding photographer in Melbourne. When I was first asked to review this lens, I didn’t believe such a lens existed and thought it was a low quality toy lens. I mean, how could I? A lens of this type has been unheard of until now, and suffice to say I was very pleasantly surprised.

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Alex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe

Dave Williams is an accomplished travel photographer, writer, and best-selling author from the UK. He is also a photography educator and published Aurora expert. Dave has traveled extensively in recent years, capturing stunning images from around the world in a modified van. His work has been featured in various publications and he has worked with notable brands such as Skoda, EE, Boeing, Huawei, Microsoft, BMW, Conde Nast, Electronic Arts, Discovery, BBC, The Guardian, ESPN, NBC, and many others.

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter - and occasional beta tester - of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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