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All you need to know about logos and making one as a photographer

Feb 16, 2022 by Lindsay Thompson & Polly Gaillard Leave a Comment
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The photographer logo or wordmark is the foundation of your visual identity — the visual representation of your company’s brand and core values. A logo can drive the look and feel of all your marketing materials. After all, it appears anywhere your business name appears.

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Should only your logo represent your photography business?

Mar 29, 2017 by Dunja Djudjic 1 Comment
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As a part of your business, you probably have a logo. Do you use it on social networks, website and elsewhere? It’s an important part of branding, as it associates the recognizable symbol with your business. There are times when you definitely need to use it, but do you think you can overuse it? Are there situations when a photo is a better idea?

In his latest video, Roberto Blake discusses this matter. He suggests when to use a logo, and when to avoid it and let the photo represent you and your business instead. Do you think logos still matter?

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Rentmeester v. Nike Jumpman Logo Lawsuit to be Heard in June 2016

Mar 26, 2015 by Liron Samuels 1 Comment
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Just one week after Nike filed to dismiss Jacobus Rentmeester’s lawsuit, a proposed schedule was filed on Tuesday in a Portland federal court.

The 17-page document, filed by attorneys for both sides, presents proposed timelines for the case with the start date being June of next year.

That being said, it is possible the case won’t even make it to court.

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Alex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe

Dave Williams is an accomplished travel photographer, writer, and best-selling author from the UK. He is also a photography educator and published Aurora expert. Dave has traveled extensively in recent years, capturing stunning images from around the world in a modified van. His work has been featured in various publications and he has worked with notable brands such as Skoda, EE, Boeing, Huawei, Microsoft, BMW, Conde Nast, Electronic Arts, Discovery, BBC, The Guardian, ESPN, NBC, and many others.

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter - and occasional beta tester - of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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