Lomography has announced HydroChrome Sutton’s Panoramic Belair Camera, a 35mm film camera that uses a strange (and pretty cool) liquid-filled lens. If the concept sounds familiar, it’s because this type of lens is included with DIY cardboard camera Lomomod No. 1. Only this time, you won’t need to assemble anything on your own.
Shooting liquids for commercial clients is no easy task. There’s a lot of experimentation and learning involved to build the skills to get it right. And when mastered, it becomes an art form all of its own.
In this behind the scenes documentary by Praemi we see photographer Bill Cahill shooting an ad campaign for Peet’s Coffees 50th anniversary. Bill makes both stills as well as video as part of the campaign. At one point, he requires 60,000 watts of Mole-Richardson lighting for a slow motion sequence, which results in a melted espresso machine.
Photographing water and waves can be one of the most fun and challenging subjects a photographer can try. It’s difficult to really get that size and power across in photographs. It’s often cold, windy, and fraught with all kinds of challenges. For Canadian photographer, Dave Sandford, though, it’s worth the effort.
In this video posted by Great Big Story, we’re taken on a journey with Dave to Lake Erie, where he turns 30ft (9m) high waves into liquid mountains. This is a small segment of Episode 8 from The Weather Channel’s That’s Amazing series.
Photographing splashing liquids is great fun. There’s all kinds of things you can do with it. Moving the lighting around, using coloured gels, or swapping over to a completely different liquid altogether. Often, though, the simplest place to start is with one of the most abundant substances on the planet, and that’s water.
That’s the liquid which Russia based commercial photographer Andrew Mikhaylov uses in this video. Andrew goes through the whole process of shooting and post processing water splashes. I will warn you, you might want to have a bunch of towels handy if you’re going to try this yourself. As you would expect, things get a little wet and messy.
Optical illusions using glass and water have always been popular with photography. Whether it’s reflections of objects on top of each other or the world seen through a water droplet, it’s a fascinating subject. So, it’s no wonder that so many photographers want to give it a try.
One such photographer is Brazilian born Alexandre Watanabe, also known as EvilWata Imagery. In a pair of images recently posted to Facebook, we see the technique performed beautifully. The images are titled Complementary Refraction, and it really shows off just how effective it can be. We got in touch with Alexandre to get some insight into the process.
You may not have heard of British commercial photographer David Lund, but chances are you’ve probably seen his work. David’s worked with brands including Rolls Royce, Baileys, Revlon, and Kellogg’s to produce some of the fantastic photography and video we see in advertisements every day.
David specialises in liquid & beverage photography and in this video he’s going to tell you why, as well as throwing in a few tips on how to work with liquids in front of the camera.