Google, it seems, is acquiring Lytro. Yes, the company that made that crazy light field camera and then got out of photography to move into VR and cinema is being snapped up. In a deal which TechCrunch report to be worth either $40mil or $25mil, depending on who you ask, Google will pick up the company in an “asset sale”. Presumably, this will include the 59 patents related to light-field and imaging technology which Lytro owns.
We first mentioned Lytro’s Immerge virtual reality camera last year. Incorporating their light field technology at its core, it has a very unique appearance resembling something more suited to the set of a sci-fi movie. In the original concept video introducing us to Immerge, the demons shown were mockups.
Now, Lytro have released live action VR footage of the system working, and they’re taking us to the moon. One of the technologies that Lytro showed off with its cinema camera was keying out subjects without the need for a green screen. This is also being applied here to separate the foreground from the background.