Shutterstock, the popular stock photo site, has announced plans to provide full indemnification to business users of its AI art generator. The move aims to boost business confidence in AI and protect companies from potential legal claims arising from images created using the platform’s AI technology.
Shutterstock has said that any AI-generated images under legal claims will undergo human review. The decision by Shutterstock comes shortly after Adobe’s similar announcement to introduce IP indemnity for businesses using its generative AI platform, Firefly. These developments indicate a growing focus on addressing the industry’s legal concerns surrounding AI-generated content.