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Sony confirms that a “completely redesigned” Sony A7S III is finally coming this summer

Jun 30, 2020 by John Aldred 1 Comment
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Sony has confirmed in an interview with DPReview that the Sony A7S II successor is finally going to be coming later this summer. It seems, though, that Sony is shifting the focus of the camera, slightly. It’s still expected to be the video-centric powerhouse that A7S II users have come to know and love, but it’s had a complete redesign.

According to the interview with Sony VP, Kenji Tanaka, that redesign includes an entirely new sensor and a theoretical A7S III may include features such as 4K60p, 10-Bit (finally!) 4:2:2, and possibly even raw video.

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Sony responds to “too small” E mount claims. Says they can produce f/1.0 lenses, but won’t

Nov 28, 2018 by John Aldred Leave a Comment
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After statements by Leica that the Sony E mount wasn’t designed for full frame and Nikon’s claim of theoretical f/0.65 lenses with their new Z mount, Sony is now fighting back.

In an interview with Amateur Photographer, Senior General Manager of Sony’s Digital Iimaging Business group, Kenji Tanaka states that mount diameter doesn’t matter and that they could produce an f/1.0 lens. But they just don’t think it’s worth the hassle.

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Alex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe

Dave Williams is an accomplished travel photographer, writer, and best-selling author from the UK. He is also a photography educator and published Aurora expert. Dave has traveled extensively in recent years, capturing stunning images from around the world in a modified van. His work has been featured in various publications and he has worked with notable brands such as Skoda, EE, Boeing, Huawei, Microsoft, BMW, Conde Nast, Electronic Arts, Discovery, BBC, The Guardian, ESPN, NBC, and many others.

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter - and occasional beta tester - of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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