Ken Mitchell

The high cost of perfection

Feb 26, 2019 by Ken Mitchell Add Comment

Walking past booth after booth at the PhotoPlus Expo in New York, I often heard camera company presenters explaining to their uncomfortably-seated, yet nonetheless-enraptured, audiences how they shot the “perfect” photo.

This was typically further explained as having achieved the perfect lighting, the perfect exposure, clear focus from edge-to-edge, etc. — typical technical rules we all know and try to follow, well, until we don’t. I wondered: Where does this obsession with perfection come from, and what is the cost to our creative output?

Lensbaby President talks about the company past, present and future

Oct 8, 2016 by Udi Tirosh Add Comment

What do you think about Lensbaby? It’s kind of a odd chicken, right? On one hand, they are making $100 “cheap toy lenses”, but they they started making “object of desire”, high end $500 lenses. This change is fascinating, and definitely shows a change in how Lensbaby is perceived (by photographers, but also by itself).

We sat down with Ken Mitchell, Lensbaby president for a chat during Photokina 2016 and listened for some of his insights and his plans for Lensbaby as a company.

Dave Williams is an accomplished travel photographer, writer, and best-selling author from the UK. He is also a photography educator and published Aurora expert. Dave has traveled extensively in recent years, capturing stunning images from around the world in a modified van. His work has been featured in various publications and he has worked with notable brands such as Skoda, EE, Boeing, Huawei, Microsoft, BMW, Conde Nast, Electronic Arts, Discovery, BBC, The Guardian, ESPN, NBC, and many others.

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