A few weeks ago, a model friend of mine, Rachelle Kathleen, and I were planning to meet for a fun little photo shoot. Instead of searching out the usual beautiful locations around where we live, I had the idea to do just the opposite. I wanted to go somewhere “ugly” by all conventional photography standards, and then see what we could do with it, and Lowe’s seemed like the perfect option.
If you were to ask me about a specific time in my life when photography made a significant impact it would’ve been fall of 2011. For my birthday, my husband surprised me by taking me out for lunch at a tiny burger dive, and then stopping in at the local art museum. He’s not exactly an “art-lover” per say, so I was a little confused by the move – until he explained what they were showing.
There was an exhibit with every Pulitzer Prize-winning photograph since they started handing out in the prize in 1942. Each photo was blown up huge on the wall, with a long description from the photographer hanging next to it. I remember he told me not to plan anything for that evening, and instantly I knew why: I was going to read every, single, one of these descriptions.
I have to admit, when I first started my photography business I didn’t think it was going to be that difficult. I thought I’d get a camera, take some photos, put some stuff out on Facebook and people would start hiring me. They would give me money, I would give them photos – done deal! How tough could it be?
Well…as it turns out, it was a bit more complicated than that. But most of what I could find still focused on the photos – and I was struggling more with the business side of things. So for anyone else out there still in those beginning stages, here are a few things I had known for getting your photography business up and running.
Alright 2016, let’s chat for a sec…
Last year I wrote about my 10 Best New Year’s Resolutions for Photographers and I’m happy to say I followed most of them. I even printed my photos, which means there are photos of my husband and new daughter in my house right now as I write this. Fellow photographers I know you know what a big deal this is, so just allow me a moment to bask in the glory of all your collective high fives.
Ah, “photography”, you loosely defined word that everyone seems to have their own definition of. It’s amazing how polarizing you can be, isn’t it?
And one of your most polarizing aspects seems to be exactly how much retouching is considered reasonable. Purists claim no retouching of any kind is allowed (then they usually reference Ansel Adams, which is quite ironic considering the amount of dodging and burning he brought to the field), while others gladly accept Photoshop as a regular part of their photography tool-belt.
In general though, there’s a viewpoint around the photography community, that too much Photoshop is a bad thing. That it destroys photography as we know it, and those who retouch an absurd amount should be banned or beheaded or at least mildly reprimanded (depending on which Facebook group you happen to be in). But before we all start gathering our pitchforks, can we maybe examine this concept of over-retouching for just a second?
Support is a funny thing.
As an artist, 96% of our career is spent dealing with rejection. Rejection from friends, family, other artists and even the art world itself. Making a living from art can be a very long and lonely, misunderstood journey, especially in the beginning, and having a decent support system can help make that early journey a little more bearable.
But just as we’re often learning the ropes of how to be an artist, we also know that you’re learning the ropes of how to best support us. We need you, and here are the best ways you can help us out.
To quote a recent article I read titled “Do What You Love” Is Horrible Advice: “It’s easy to confuse a hobby or interest for a profound passion that will result in career and business fulfillment. The reality is, that type of preexisting passion is rarely valuable.”
If you haven’t read that article go ahead and take a trip over there when you get a chance…or not, if you’d rather not be fuming the rest of the day. The author is a great writer, with many other fantastic articles, but this one was just so…wildly inaccurate. I tried to just label it as one of those unfortunate things orbiting the internet, but it was just gnawing at me. How many potential artists are out there now, squashing their dreams because they’re reading fear-mongering articles like this on the internet?
Well hopefully not a lot, but still, the thought of some teenage kid selling his guitar because too many people told him music was a “hobby” and not a career choice just kills me. He’s a teenager. Anything is a career choice.
Of course people are all entitled to their own opinions, right?
Exactly, which is why I’m going to spout mine off right now.
“Love your photos! What kind of camera do you have?”
Look, I get it. I’ve been there. Being an amateur photographer is tough for a lot of reasons, but a large one is having to humbly ask questions you desperately wish you didn’t have to say out loud. At some point in our lives, every professional has started out as an amateur. We’ve all been on the other side of the coin, secretly trying to make sense of all the photo technical jargon while still trying to appear like a coherent adult that deserves to own a camera.
Photographers are irritated by this question because when someone asks this, they are essentially reducing their entire profession to what they are currently holding in their hand. It happens a lot, and the insult is literally always on accident, but that doesn’t mean hearing it gets any easier. But while my blood boils every time I get asked this, I just have to tell myself to chill the eff out. It’s my fault for being annoyed, not yours. I know you don’t mean to be insulting; you just want to learn. You’re simply trying to figure out a little more about the process, and asking about the camera is your go-to step one. And that’s what everyone does! Hell I did the same thing as a newbie – upon observing the fact that my point-and-shoot just wasn’t achieving the same effect as a pro, the question out of my mouth to any photographer that would listen was, “What kind of camera do you have?” I was naive and stupid and I didn’t know any better.
But now I do know better. It’s not that it’s a stupid question, it’s just that it’s not the best question, and sometimes rewording things just a bit can get you a much more useful answer. It’s not that pros are mean or anything, they’re just human beings, and human beings respond differently to different questions. So in the spirit of helping new photographers get the information they’re actually after (while at the same time avoiding pissing off every established photographer they ever hope to learn from one day), lets lay down a few ground rules.
I’m writing this post because I was up late last night on a Facebook forum, reading close to 200 comments about new photographers and what slime they are to the industry. How they’re stripping photography of it’s “art” and destroying any decent business practices. I read every comment, feeling more and more sick to my stomach the further I scrolled down the page.
“Who do these people think they are? Don’t they remember when they were new and making all the same mistakes?”
I know this year has probably had it’s ups and downs for you; the excitement of booking your first paid gig, the confusion of all that “must have” photography gear and the hurt and guilt of being single-handedly blamed for “ruining the industry.” I know the phrase “what to charge for engagement photos” is probably one of the first things to come up in your Google search bar, and secretly you’re still wondering why using the eraser tool in photoshop is such a horrible thing.
I also know that you’re afraid to ask for advice at every turn because for every established photographer that is willing to help, you’ve got 30 more breathing down your neck that are doing everything they can to cut you down. I’ve been there too – I’ve had my work ripped apart online by a “reputable” photographer (who went out of business earlier this year), I’ve bought things I didn’t need because some famous photographer endorsed them and I thought it would make a dramatic improvement in my work (it didn’t), and I’ve used the crap out of the eraser tool (layer mask, folks).
So what I wanted to do here is give you a heads-up. A bit of a rant mixed with some advice I wish I had known in the beginning, this is just about everything I wish someone had told me the first day I got that used and slightly beat up (but still very new to me) camera in my hands.