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IQ3

Phase One takes on the human eye with new $45,000 IQ3 100MP Trichromatic digital back

Sep 13, 2017 by John Aldred Add Comment
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Phase One have today introduced a new variant of their IQ3 100MP digital back. The IQ3 100MP Trichromatic. Featuring a new Bayer filter CMOS sensor design, developed in partnership with Sony, the IQ3 100MP Trichromatic attempts to replicate how the human eye sees colour.

The technology, Phase One say, promises that the Trichromatic back will bring “unsurpassed colour quality to the hands of the finest photographers across the globe”. A pretty bold claim to make, but knowing Phase One, they wouldn’t make it if they didn’t feel they could back it up.

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Pentax and Phase One both launch firmware updates to offer electronic shutter during live view

Oct 4, 2016 by John Aldred Add Comment
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When live view first appeared in DSLRs, it was seen as a bit of a useless gimmick. No doubt, in those early cameras, it wasn’t always that useful. It was ok if you just wanted to line up a shot that was difficult to see through the viewfinder. Laying low to the ground, for example. But beyond that, it wasn’t very practical. Now that video has come more to the forefront of camera technology, people are finding live view more and more essential.

One feature missing from some cameras, though, is the ability to quickly grab shots while liveview is active. Thankfully, electronic shutters during live view mode are starting to become more common. It’s still lacking in a few bodies, though. Now, both Pentax and Phase One have added an electronic live view shutter to their K1 and XF IQ3 cameras, respectively with a new firmware update.

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This stunning 12K Los Angeles timelapse was shot with a 100MP Phase One

Jul 7, 2016 by John Aldred 2 Comments
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With all the amazing timelapses that are coming out lately, it’s getting more and more difficult to do something different and make your work stand out.  Shooting with a 100MP medium format camera is certainly one way to do it, which is the route that photographer and filmmaker Joe Capra chose to take.

Shot on the Phase One XF IQ3 100MP camera, the final video uploaded to Vimeo is 1080p, but having a 12K source frame through which you can pan and zoom brings abilities that few other cameras can offer.

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Udi Tirosh: from diyphotography.netUdi Tirosh is an entrepreneur, photography inventor, journalist, educator, and writer based in Israel. With over 25 years of experience in the photo-video industry, Udi has built and sold several photography-related brands. Udi has a double degree in mass media communications and computer science.

Alex Baker: from diyphotography.netAlex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe

David Williams: from diyphotography.netDave Williams is an accomplished travel photographer, writer, and best-selling author from the UK. He is also a photography educator and published Aurora expert. Dave has traveled extensively in recent years, capturing stunning images from around the world in a modified van. His work has been featured in various publications and he has worked with notable brands such as Skoda, EE, Boeing, Huawei, Microsoft, BMW, Conde Nast, Electronic Arts, Discovery, BBC, The Guardian, ESPN, NBC, and many others.

John Aldred: from diyphotography.netJohn Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter - and occasional beta tester - of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Dunja Djudjic: from diyphotography.netDunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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