With the decline of reach on both Facebook and Instagram, I have started to focus my energy into LinkedIn. When I decide to do something I usually research the best practices and methods first, create a plan, and then get down to business. I am lucky this time though, as I knew a couple of guys who could help me out. I met Maurice Jager two years ago in Germany, and since then we keep bumping into each other in America. Every time I speak to Maurice he advocates the use of LinkedIn, and has given me so many great nuggets of info on how to navigate it successfully. Because of this, I thought there was no better person to explain the benefits of LinkedIn than the man himself. So get a pen and pad ready and take some notes.
Instagram is one of the key platforms I use for publishing most of my latest works and I have to say, it is a community where I have come across some of the most talented and amazing photographers. Some of them have inspired me too.
However, like other social media platforms, it has its own flaws too but these flaws are more man-made than Instagram algo-made. Instagram is a platform where there are two ways you can grow your following genuinely. One is by promoting your posts by paying Instagram and the other is by having hubs promote your works too. This post will be mainly discussing the latter.
It’s pretty obvious that internet marketing is critically important to a photography business.
When I started my business, the argument was: Do you need a website? At the time, I don’t think anyone could have predicted that a website would become only a small part of an overall photography business internet marketing strategy.
But, when was the last time that you checked your virtual personality?
In this article, I am going to review what I find when I search my own name and my business name – with at least one curveball thrown in.