It began as a speculation, but now it’s official: Fujifilm has released the first square format hybrid instant camera. Fujifilm Instax Square SQ10 combines the best of both worlds, analog and digital. It provides you with the control and composition of a digital camera, with a tangible photo print of an instant camera.
Fuji’s Instax square format camera was first mentioned at Photokina back in September last year. At the time it was “in development”. Shortly after they released a somewhat cryptic short movie to advertise the camera. Now, it seems the development may be completed. Fuji Rumors are reporting what appear to possibly be the first photos of the new Fuji Instax SQ10 square format camera.
Surprisingly one photo shows a large LCD on the back. This LCD has led to some to suggest that this might be some kind of analogue digital hybrid camera. A digital camera with a sort of LightJet style printing technique. This might also explain why there doesn’t appear to be a viewfinder. Others have gone even further, suggesting that it might be possible to use it to print images from smartphones.