It’s not that rare for self-proclaimed Instagram influencers to feel like they’re entitled to getting freebies. One of them asked Betrothed & Co for a $5,000 wedding photography package, and they wanted it for free, of course. The photographers said no in a brilliant, tongue-in-cheek response, but then the person called them “abusive” and threatened to publicly shame them.
Even if you don’t consider yourself an Instagram influencer, we all invest a significant amount of time and effort cultivating an eager crowd of social media followers.
So haven’t you always wanted to know how much your Instagram account is worth – and how fake your (and others) followers are?
Well, I recently came across two free online tools that do just that. In this article, I will put my own Instagram account (@jpdanko) to the test, along with a few well known creative industry related to Instagram influencers!
It’s nothing new that Instagram celebrities share fake stuff on their profiles: from fake pancakes to a (poorly) photoshopped trip to Paris. But sadly, millions of followers believe that their lives are indeed just as glamorous as they portray them. YouTube and Instagram star Gabbie Hanna decided to do something about it. She posted a series of photos from this year’s Coachella, but all of them were photoshopped. Rather than being busted by followers, she admitted herself that she faked the whole thing. She basically fought fire with fire because she wanted to show how easy it is for social media to fool us.
Whether we like it or not, Instagram influencers are a thing and they can make some serious cash from… influencing. But some of them “fake it till they make it” and use all sorts of cunning tricks to appear way more popular than they are. In his latest book, photographer Trey Ratcliff has decided to expose these fake influencers and reveal the tricks they use to create the fake following and get companies to pay them for sponsored posts.
Being an Instagram influencer may not sound like a real job, but it definitely can be a way of making money. Or at least getting free stuff. However, a beach club owner on Siargao Island, Philippines, is sick of Instagrammers asking for free food, drink or accommodation. In a Facebook post, he suggested to “self-proclaimed ‘influencers’” to “try to actually work.” His post quickly went viral, causing lots of praise, but also lots of criticism.
Swedish-born Instagram star Johanna Emma Olsson recently posted photos from her glamorous trip to Paris, posing in front of some iconic locations. But it didn’t take long for her followers to figure out that something is fishy. At a closer look, it’s easy to see that the photos are fake. So, the Instagrammer got bashed by her fans and of course, the whole case got viral.
Influencers are an important and growing group on Instagram. So, the company is testing a new type of accounts designed particularly for this group. Reportedly, a small group of high-profile Instagram users is currently testing the so-called “creator accounts.” This type of accounts would be tailored especially for influencers, so they wouldn’t need to use business or personal accounts for what they do.
Even though “social media influencer” sounds like a made-up job, it looks like it has something in common with “real jobs” after all. If you fail to do it right – you will face consequences. And influencer Luka Sabbat is facing serious consequences after failing to promote Snapchat Spectacles on Instagram. After breaching the $60,000 contract he signed, he is now being sued.
Daniel is a self taught freelance photographer from Frankfurt, Germany. His photography is inspired by nature, focusing on the outdoors, adventure and northern lifestyles.
With 602k Instagram followers, Daniel falls into the category of “social media incluencer”. Daniel’s work is absolutely amazing and it’s easy to see why he’s so popular on Instagram – but what is really interesting is his final advice for photographers who would like do something similar.