A recent study shows that three out of four stock images show babies sleeping in unsafe environments. The study was carried out by Baby Center and analysed hundreds of images available on stock photography sites such as Getty Images, iStock, and Shutterstock.

Each year, there are about 3,400 sudden unexpected infant deaths (also called SIDS or cot death) in the United States, with strangulation and suffocation in bed among the top reported causes, says Baby Center. 77 per cent of the stock images analysed show babies sleeping in a manner that goes against safe sleep guidelines from the American Academy of Pediatrics (AAP) and other organizations.

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