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Photographer speaks up after her photo was used in disgraceful UK Government ad: “I was devastated”

Oct 16, 2020 by Dunja Djudjic 23 Comments
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Earlier this week, the UK Government came under fire over a “crass” campaign photo. It shows a young ballet dancer and a caption reading: “Fatima’s next job could be in cyber (she just doesn’t know it yet). Rethink. Reskill. Reboot.” Atlanta-based photographer Krys Alex shot the original image, and she spoke up about the incident. She says that she was “devastated” when she found out how her photo was used, and that she would have never allowed it.

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UK Government marketing campaign devalues artists while using free images from Unsplash

Oct 14, 2020 by Dunja Djudjic 3 Comments
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Coronavirus has hit all of us, but artists and creators are among those who were hit really hard. UK Government decided to hit them even harder in a marketing campaign that completely devaluates their jobs. Not only does it mock artists, but it also uses free photos found on Unsplash, So, it’s no wonder that it faced a strong backlash and it was soon taken down.

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Alex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe

Dave Williams is an accomplished travel photographer, writer, and best-selling author from the UK. He is also a photography educator and published Aurora expert. Dave has traveled extensively in recent years, capturing stunning images from around the world in a modified van. His work has been featured in various publications and he has worked with notable brands such as Skoda, EE, Boeing, Huawei, Microsoft, BMW, Conde Nast, Electronic Arts, Discovery, BBC, The Guardian, ESPN, NBC, and many others.

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter - and occasional beta tester - of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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