Instagram and influencers brought along a constant stream of sepia-toned morning lattes and high-contrast avocado toasts. But what does it mean to be a professional food photographer? What are the major publications and brands that a food photographer seeks? And how do you find the best one to help your food & drink-centered business stand out?
I always say that making mistakes is a part of learning. But, it doesn’t always have to be your mistakes, you can also learn from those that other people make. Karl Taylor noticed that there are seven mistakes that food photographers make regularly. So, if you’re into food photography, read on, watch the video and take notes so you don’t have to make them too.
Food photography is one of the genres that may seem relatively simple. At least that’s how I felt – until I actually started photographing food. There is so much to learn, and of course, there are many mistakes that food photographers make even past the beginner stage. In this video, Scott Choucino discusses four big mistakes food photographers make when they’re just starting out, but they often keep happening during the later stages of their career.
A few weeks ago, food photographer Scott Choucino showed us that food photographers don’t necessarily use nasty tricks to make the food look appetizing. But how do they make food look so darn delicious and mouth-watering? Well, it takes some skill, but also the right tools. In this video, Scott will let you take a peek inside his food styling bag and show you what a food photographer must have in his or her kit.
It’s not much of a secret that a lot of commercials including food and drinks aren’t really showing you what you think they’re showing you. But this video shows off quite a few “food” photography tricks that I hadn’t seen before. Screwing a pizza down to a wooden board? Who does that?
Anyway, while you do have to be careful using some of these tricks if you’re actually selling the product you’re claiming to show – you don’t want to get into legal trouble with advertising standards authorities – this video does present some very neat tricks indeed.
You probably already know why burgers look delicious in ads, yet they usually look pretty sad when you unwrap them. It’s because food photographers often use some dirty tricks to make food look appetizing. In this video from Well Done, food stylist Rishon Hanners transforms a sad, drive-through cheeseburger into a delicious-looking Whopper. She will show you how to create a perfect burger for your photo shoot – well, at least a picture-perfect one.
Oftentimes, it’s only a small trick and a discreet detail that can make a significant difference to a photo. Food photographer Joanie Simon of The Bite Shot has two lighting tricks that will add a new dimension to your food images. They are simple to pull off, yet they’re effective and can really make a difference. Check them out in the video below.
Silverware can be a beautiful and often important addition to food photos. But the trouble with it is that it reflects light, and these reflections can be so strong that they ruin your shots. Fortunately, there are ways to manage these reflections, and Joanie Simon of The Bite Shot will teach you how to do it in this fantastic video.
It’s an open secret that advertisers use some tricks to make food look more appetizing. But some of them can get really nasty! They make the food look delicious, but most of the time they also make it inedible. Glue instead of milk, shaving foam instead of whipped cream, dish liquid in just about anything with foam… These are only some of the tricks food photographers use, and Blossom shows you many more in this interesting video.