You’ll often hear that it’s important to find your unique style if you want to be a successful photographer or filmmaker. But Matti Haapoja argues that being completely unique is impossible. In spite of it, he believes you can still develop your own style and be a successful creative. Sounds odd, doesn’t it? Well, it actually makes sense, and Matti discusses some of the things you need to be aware of if you want to create a recognizable photography or filming style.
Would you say you have a recognizable photographic style? Do you think it’s even important to have it? This is the topic I’ve been thinking about a lot, and in his recent video, Joe Edelman gives some fantastic points about it. He discusses the importance of having your style in photography, as well as various tips how to find it.
1. Photography style
But what exactly is “style”?
For me, “style” in photography is about consistency of subject-matter and consistency of aesthetic (how the photo looks).
For example, if you want to build a definite “style” in your photography — seek to work on a photo project, where you focus on a specific subject-matter. You can focus on a specific person (personal documentary), you can focus on a certain city (your own hometown), or you can focus on a certain social issue.
For years, I battled choosing a niche and style. Everyone will tell you to pick a niche if you want to find success, but I was resistant. In hindsight, I realize it was because I hadn’t found the right niche. And I wouldn’t have found it by choosing, I found it by doing some of everything, and from that, realizing what I enjoyed most. So don’t pick it, just let it happen by accident.