WLOS ABC 13 anchor Justin Hinton recently made people worldwide laugh while he was doing an on-location report. He accidentally left face filters turned on during a live report he was broadcasting on Facebook. As he was talking and being all serious, the filters would give him a helmet, a golden medal, googly eyes, and whatnot. The video has quickly gone viral across social networks, and it’s no wonder because it’s absolutely hilarious!
An update to Instagram in August allowed users to create their own “virtual effects”, like animations and custom filters that could be applied to their images and videos. Some popular filters simulated the effects of plastic surgery. Effects such as lip injections, facelifts and complete facial structural changes. Research has shown that such effects make people feel worse about the way they look.
The company that creates the filters, Spark AR Creators, released a statement saying that they are “removing all effects associated with plastic surgery from the Instagram Effect Gallery“. They say that they “are re-evaluating our existing policies as they relate to well-being”.
A Chinese vlogger known as “Your Highness Qiao Biluo” recently came under fire after she was busted for using a face filter to make herself look younger. Thanks to a glitch during a live stream last week, Qiao Biluo appeared without her usual filter. And as it turned out, she is much older than she presents herself to be online.
It’s not really a secret that Facebook wants Snapchat. They offered to buy them, and Snapchat refused. So, now Facebook seem to be working as hard as they can to introduce Snapchat-like features into all of their platforms. It started with Instagram adding basic stories, which then spread to Facebook and WhatsApp. Every new version seems to add a little something extra that Snapchat users will be familiar with.
Now, no surprise, facial filters have finally come to Instagram. It was inevitable, really. But it took a while. It’s understandable why some features are taking a while to show up, though. Not all Instagram users have tried Snapchat (I hadn’t, until recently). Adding everything all at once can be a little overwhelming to existing users. So introducing it a bit at a time eases that transition to where Instagram wants to be.