Elinchrom lights are mid to high-range lights (if you are unfamiliar with the brand, they kinda go head to head with Profoto), so 50% off can build up to some serious savings.
We saw many new flashes in Photokina, one of the units that we thought was worth mentioning are the new ELC Pro HD units. We talked with Richard Terborg, Elinchrom Ambassador, to get the inside on those strobes.
They come in two flavors: 500WS and 1000WS, both in a new streamlined body. The strobes are pretty much what you have come to expect of mid-range strobes but they do have some interesting features worth considering: