Even as Instagram has largely displaced most photographers’ blogs, a professional website that displays your portfolio is still a vital marketing tool for commercial and editorial photographers. While Instagram is a great engagement tool that allows you to spontaneously connect with customers and widen your reach, your website is an owned channel that provides you full control of how you present your work and what you communicate directly to your audience. Neglecting any part of your web presence as a professional photographer can spell disaster but your website must be clean and up-to-date, as its the first place clients will go to consider your work for a project.
This handy tool helps creatives say “no” to dismal projects
As a photographer, I’m sure you’ve been in those situations when people ask you to work for peanuts, or even worse – for free. Not many things annoy me as the sentence “Come on, it’s only a few snaps.” No, it’s not. Of course, there are some instances when you can and should work for free. But you shouldn’t undermine yourself and your work. The artists also have bills to pay.
However, it can be unpleasant and tricky to tackle the situations when you are asked to do free or low-budget projects, or those that don’t suit your terms. This is why Jessica Hische has created a handy tool to help you cope with situations like this and choose proper reply for different offers.
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