In the last couple of weeks my little brand, 3 Legged Thing, launched a brand new Universal L Bracket – the QR11. For the most part, the response has been overwhelmingly positive.
Then, somebody sent me a link to a well known forum, where a conversation had started about the press release for the QR11. The comments were almost wholly negative with more than one contributor stating “You can buy this from **insert website name** for $7″ or “I got one from China for $5 and it works just fine”.
Fantastic. What you actually did is perpetuate a cycle of intellectual property theft, and put your own equipment at risk by using something that has zero accountability, or any certification, made with unknown materials, in a factory where you have no idea what the conditions are like. That’s what you did. I’ll take you through it, step by step, so you can understand.