The problem of plastic in our oceans has been around for a while, and it’s not getting any better. But director and CG artist Pascal Schelbli reimagined plastic waste not as a part of the problem, but as a part of the ecosystem. In his short animated film, The Beauty, he creates an imaginary sea world out of plastic that will make you both amazed and sad.
It’s been said for years that CG is coming to take away jobs from photographers and in some respects, that may be true. We know that companies like Ikea use almost exclusively CG imagery in their catalogues now instead of actual photographs of the products. But this is nothing new. Back in 2014, 75% of their “photography” was CG.
With many photographers around the world unable to work in 2020, though, CG imagery has seen a fairly solid uptick, which would probably go a large way to explaining why stock photography company, Shutterstock has purchased Turbosquid, the world’s largest 3D model marketplace, for a whopping $75,000,000.
We are already witnessing the change in the industry with CGI models taking over ads and campaigns. The latest ad from IKEA Japan is one of the examples, and it’s really interesting to watch. Instead of a human, IKEA used a computer-generated model to be a star of its ad, and I believe most of us couldn’t guess that it wasn’t a real person.
The COVID-19 crisis has hit the fashion modeling industry hard. This is why fashion photographer Shavonne Wong had an idea that could keep the industry alive. Just like these crazy times that we’re living in, the idea is kinda crazy too: Shavonne started a modeling agency that hires virtual models for virtual shoots.
Cables seem to be popping up more and more in our lives lately, whether it’s power cables, USB cables or whatever. And as many of us have shifted our attention towards video, there are even more, with HDMI and microphone cables. But cables require care, especially the expensive ones. There are ways to wrap them up properly and definitely ways you don’t want to wrap them.
But what does this have to do with video games? Well, The Last of Us Part 2, it seems, has taken this mindset to heart, to provide more realism. It shows pretty much perfect techniques for wrapping cables and ropes that never tangle and come loose when thrown.
If you’re shooting videos, you can find both practical effects and CGI useful. But combining them can give you limitless creative possibilities. In this video, Liran Friedman of Artlist will show you how you can bring practical visual effects and CGI together and shoot an original and fun video.
This is a topic that I’ve seen come up every few months in some form or another. Removing photographers from the process of image creation. And every time CG makes some incremental improvement, getting closer to the appearance of reality, I hear doom and gloom from photographers that their future is in jeopardy and “they won’t even need photographers anymore in a couple of years”.
And while that future might already be here for some product photography, it’s not quite happened for human subjects. Yet. But we may not be far off, if Imma’s Instagram account is anything to go by. Because Imma is actually not human. She’s a CG “virtual model”, who has mostly managed to claw her way out of Uncanny Valley.
Russian film studio Scandinava makes insane effects that will make you think are CGI – but they’re actually all real. Using practical VFX, a robotic arm, miniature models and other gear, these artists make the real objects look like they were animated. Check out how they do it in the video below.
Gatorade has released a commercial that features an animated 3D man made of water. Nothing special, you may think. But the man was literally made of water, without the use of CGI.
The “waterman” is running, jumping and kicking, making you wonder “what if your water was as active as you.” They have also released a short BTS video, showing just how much effort they have invested in making this fantastic advertisement.