Well, we knew it wouldn’t be long before 4K started to trickle down to lower end cameras. It’s been around in phones for years already. And even though plenty of DSLRs and mirrorless cameras still only shoot 1080p, point & shoots need to play catch up to compete.

And here comes Canon with the SX740 HS. It features a 40x f/3.3-6.9 optical zoom lens, equivalent to 24-960mm field of view on a full frame sensor. It’s also capable of shooting 4K UHD video, 20.3MP stills with a 10fps manual focus burst mode (7.4fps servo AF), and it only costs $399.

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