Ricoh has reportedly sent out an email to customers informing them that they’re shutting down their EU website at Ricoh-Imaging.eu on September 5th. It seems that the singular all-encompassing website is to be replaced by a number of brand-specific websites. This will allow them to target each specific demographic rather than having a single catch-all website for all their customers across all sectors.
According to the email sent out by Pentax, they “are currently creating new exciting websites for you. Our new websites will be brand oriented and will therefore have greater value for you. The first website will be opening soon” but some users fear that this may be Ricoh’s plan to split off Pentax to make it easier to sell off. Whatever the ultimate goal, existing Ricoh customers (in all markets) need to pay attention.