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Sony has officially launched their new $9,000 Airpeak S1 Drone

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Sony has now officially announced their new Airpeak S1 drone, hailing it as “the world’s smallest drone that can be equipped with an Alpha mirrorless camera”. I wonder if that comes with similar caveats as the “world’s smallest full-frame mirrorless camera” claim of the A7c? Still, it’s certainly smaller than the DJI Matrice 600 and boasts an impressive set of specs.

The new Sony drone features proprietary motors with 17″ blades for a top speed of 55mph – significantly quicker than much of the competition – wind resistance in wind speeds up to 44.7mph and the ability to attach a gimbal for mounting your Sony Alpha mirrorless camera. Oh, and it will cost $9,000.

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Watch Sony’s Airpeak drone in action in this beautiful landscape video

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Back in 2020, Sony officially announced its entrance into the drone market. The official launch is getting closer, and Sony keeps building hype. The company took its Airpeak drone to field testing at Iriomote Island, Okinawa, Japan. The resulting landscape video is now published, so you can see how Sony’s upcoming drone performs.

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New Sony wind tunnel teaser video shows Airpeak drone holds steady even in 44mph winds

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Sony’s been teasing us with their new Airpeak drone system for almost six months now. Initially announced in November, Airpeak is designed specifically as an aerial platform for creators. These aren’t the hobby drones we might be used to, as Sony demonstrated in January of this year with the first full view of the drone with a Sony mirrorless camera mounted below.

Now, they’ve released a new teaser video showing some of the testing that they’re putting the drone through. In this case, that means flying it in a wind tunnel and ramping up the breeze to see how well it handles. And, well, it’s mighty impressive, showing some pretty stable holding power even in 43.62mph (19.5m/s) winds.

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Sony unveils first look at its new “Airpeak” drone designed to carry Alpha mirrorless cameras

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Sony’s new Airpeak drone system, first announced in November 2020, sees some new developments coming out of CES 2021 as Sony unveils a first look at the new drone, teasing some of its features and benefits. Sony says that the goal of the Airpeak brand is to further develop today’s drone technology while kicking things up a notch for professional creators.

The initial offering, which Sony describes as “the first phase of this project”, will see Sony launch a new business targeted for professional photography and video production during spring of 2021 to go along with the first new drone. And, perhaps not surprisingly, the drone is designed to carry Sony’s Alpha mirrorless cameras.

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DJI to face serious challenger as Sony officially enters the drone market

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Well, we all suspected it was happening at some point after patents started popping up a few months ago, but now it’s official. Sony is entering the drone market. The announcement comes with the teaser video above as well as a whole new section of their website dedicated to their future “Airpeak” drones  – expected in spring 2021.

While the patent earlier in the year looked like kind of a gimmicky drone, Sony says that “Airpeak will support the creativity of video creators to the fullest extent possible”, suggesting that they’re actually going to be taking filmmakers and content seriously with their new line of products. DJI won’t be happy.

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