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Sony is bringing its ‘4D Focus’ α68 camera to the US and Canada…in three months

Dec 17, 2015 by GB Leave a Comment

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Sony_a68_1

A month after releasing the α68 in Europe, Sony has announced that it is bringing its latest entry-level camera to the US and Canada, contradicting previous rumors that Sony was killing off its A-mount lineup.

As a refresher, the α68 uses Sony’s new 24 megapixel CMOS sensor with Translucent Mirror Technology, which allows users to capture up to 8fps with full autofocus without the need for the EVF to refresh after every shot—a downfall of many mirrorless cameras. Also included is Sony’s SteadyShot image stabilization and 4D autofocus system.

Sony_a68_2

One thing worth pointing out is the lack of a metal lens mount on the α68. Instead, Sony opted for a plastic mounting ring, which sometimes leads to loose lenses down the road. To fix this, you can purchase Fotodiox’s TOUGH E-Mount, which replaces the plastic mount with only a few screws.

Sony_a68_3

As exciting as this news might be for you A-mount users, don’t think you’ll be getting your hands on an α68 during the holiday season. Pre-orders aren’t set to begin until April 2016, with shipment set for April 2016.

The body only will cost $599 (800 CAD), while a kit version including the Sony 18–55mm f/3.5–5.6 will set you back $699 (950 CAD).

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Filed Under: news Tagged With: a68, Aony, mirrorless, Translucent Mirror Technology

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Alex Baker is a portrait and lifestyle driven photographer based in Valencia, Spain. She works on a range of projects from commercial to fine art and has had work featured in publications such as The Daily Mail, Conde Nast Traveller and El Mundo, and has exhibited work across Europe

Dave Williams is an accomplished travel photographer, writer, and best-selling author from the UK. He is also a photography educator and published Aurora expert. Dave has traveled extensively in recent years, capturing stunning images from around the world in a modified van. His work has been featured in various publications and he has worked with notable brands such as Skoda, EE, Boeing, Huawei, Microsoft, BMW, Conde Nast, Electronic Arts, Discovery, BBC, The Guardian, ESPN, NBC, and many others.

John Aldred is a photographer with over 20 years of experience in the portrait and commercial worlds. He is based in Scotland and has been an early adopter - and occasional beta tester - of almost every digital imaging technology in that time. As well as his creative visual work, John uses 3D printing, electronics and programming to create his own photography and filmmaking tools and consults for a number of brands across the industry.

Dunja Djudjic is a multi-talented artist based in Novi Sad, Serbia. With 15 years of experience as a photographer, she specializes in capturing the beauty of nature, travel, and fine art. In addition to her photography, Dunja also expresses her creativity through writing, embroidery, and jewelry making.

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