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Samsung launches an ad that mocks iPhone on many levels

by 9 Comments

The competition between Apple iPhone and Samsung Galaxy has lasted for years. Now it’s shown in Samsung’s new ad titled Growing Up. In this ad, Samsung mocks the competition with iPhone, and naturally, displays Galaxy as superior in several aspects – from screen size to water resistance.

The ad starts in 2007, when the first iPhone was released, and goes all the way to 2017. Samsung compares to iPhone in several categories, and as you can imagine, it always wins. Finally, the “iPhone guy” from the ad “upgrades to Galaxy,” as the end of the ad reads. From the title, I guess they wanted to say he grew up.

Personally, I’m not a fan of ads that mock the competition. I think it’s a bit tacky, and not to mention that Samsung wasn’t all perfect throughout the years. To be honest – I’m not even sure advertising this way is allowed. I remember that Pepsi vs.Coca-Cola ad from ages ago that mocked Coca-Cola, which ended up being banned.

Still, according to the comments from YouTube users, people loved this iPhone vs. Galaxy ad. It’s even on the trending list, so I guess this type of advertising works for many people after all. What do you think of this ad? Is it a good move?

[Samsung Galaxy: Growing Up via PetaPixel]

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  • Batman

    What was the name of the ad again ? Blowing up? Oh yeah .. we know, Samsung are famous for this.. :)))))

  • I just hated their OS. Didn’t sync with other devices. Actually had less hassle with windows Os syncing with Apple than Apple/Android. All Apple products now. Everything on every device. 😁

  • They’re both just big crap ass corporations that gouge their customers, don’t pay their taxes, and steal from their countries. Who gives a shit.

  • jason bourne

    Samsung should mock those iPhone homers who stand in line for days just to be the first to own the stinking phone.

  • Can’t wait for apples reply showing a bonfire ha ha

  • I see that Samsung conveniently forgot about their exploding batteries issue.

  • Another “explosive” topic over at Samsung.

  • Funny and good marketing

  • I’m laughing just because a company which deems itself superior actually has to poke Apple to get some views. Absolutely hysterical! Talk about inferiority complex! I also love that while deeming itself superior, it had to rabbit-chase Apple for design cues, like curved bevels, mirror finishes and of course, the simplistic but elegant box. But somehow they’re better! 😂 And by the way, as ads and marketing goes, finding a few flaws over the span of a decade and hanging on to that (you go get’em Samsung) means diddly squat. That just reeks of lack of originality. They can’t even sell their own stuff right, they have to borrow what Apple did wrong. Wow. Just… You know, wow 🙄 I’d love if they just launched an ad that stated “Apple landed us in court and we got our asses kicked”. That’s certainly something they can be proud of… in a twisted way. I’m iPhone all the way and would never buy into a company that values plagiarism and dirty-handed tactics now matter how better the features are.

    Sidenote: this has what to do with photography, exactly?

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