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Hasselblad’s new flagship camera doesn’t shoot video. Here’s why

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Hasselblad recently launched its latest 100MP flagship camera, the X2D 100c. The camera is the third medium-format mirrorless camera that the company has produced and follows the success of the 50MP X1D-50c and X1D II 50C. The X2D 100C houses a 100-megapixel back-side illuminated CMOS sensor, delivering up to 15 stops of dynamic range with a 16-bit colour depth.

However, one thing was a bit puzzling. Hasselblad has removed all the video features. In this video, Sonder Creative asks Chris Cooze from Hasselblad for the reason behind this move.

Hasselblad launches new 100MP flagship camera plus 3 updated lenses

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Hasselblad has unveiled its brand new flagship camera the X2D 100C. With the camera release comes three completely new lenses that will join the XCD family: the XCD 2,5/38V, XCD 2,5/55V, and the XCD 2,5/90V. The camera is the third medium-format mirrorless camera that the company has produced and follows the success of the 50MP X1D-50c and X1D II 50C.

The X2D 100C houses a 100-megapixel back-side illuminated CMOS sensor, delivering up to 15 stops of dynamic range with a 16-bit colour depth. In a dark grey tone body of machined aluminium, this is a seriously sexy camera.

This is the first leaked photo of the upcoming Hasselblad X2D

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The Hasselblad X1D-50c was initially in June 2016 to a great fanfare. Three years later, in June 2019, we saw the launch of the Hasselblad X1D II 50C, and while it did bring a few slight improvements, like a higher resolution LCD and EVF, 0.4 frames per second faster continuous shooting, a faster processor and a refreshed menu system, it was largely an incremental upgrade.

Now, instead of a Mark III, it looks like we’re going to be getting a full major upgrade with the Hasselblad X2D. And the first photo of the upcoming has now leaked via Weibo, thanks to Camera Obsessed.

How to spend $1,000,000 on photography gear at B&H this Black Friday

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While the world is looking for bargains today, we thought we’d look at the opposite end of the spectrum, the most expensive gear we could find on the B&H website this Black Friday. Our plan was to produce a setup that, if you won the lottery, you might actually consider buying. Gear that should work well together, and costs a ludicrous amount of money.

Can we actually spend $1,000,000 on photography gear? On a kit that could actually serve a useful purpose? I mean, sure, we could spend $233K on just one lens and adapt it to a Sony, but where’s the fun in that? Ok, scratch that, it does sound kinda fun, but it’s not exactly practical, is it? And that’s what we’re trying to look at here.

All about intent: what people mocking the Fuji X-Pro3 don’t understand

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The release of the Fuji X-Pro3 this morning came as a bit of a surprise to me; not what was unveiled, but the general reception to it. So many comments (yes, I know you’re not supposed to read the comments) of ridicule and annoyance were not what I was expecting. And as I read them (which I promise not to do again) I noticed an underlying theme that was a bit worrying.

There are many types of cameras available to us as photographers. I am not speaking about specific brands like Nikon, Canon, or Sony, but rather the approach and intentions companies currently have in regards to design language and intended function. Cameras like the Nikon Df, Hasselblad X1D and the Fuji X-Pro3 offer photographers a different approach to creating images.

A countdown timer showed up on the Hasselblad website – Is the X1D Mark II (X2D?) on the way?

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I’m seeing a little bit of speculation on social media after a new countdown timer has just appeared on the Hasselblad website. So soon after the announcement of the Fuji GFX 100, could this be the 100-megapixel follow up to the Hasselblad X1D? That’s what many believe Hasselblad will announce, although there is nothing specifically to suggest it other than the timing.

Sony a7R III ties Nikon D850 and scores 100 on DxOMark test

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A few weeks back, DxOMark published their sensor rating for Nikon D850. The newest Nikon DSLR won the impressive 100, and now it “meets its mirrorless match.” Sony a7R III has also scored 100 at DxO’s tests, and it’s now it’s the highest-scoring mirrorless full-frame camera on DxoMark.

Hasselblad cuts out the middleman – launches new direct rental service

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Hasselblad is officially introducing the “Rent a Hasselblad” service, which will be available across the globe. No matter if you need it for a special photoshoot, or you just want to try it out, from now on you’ll be able to rent medium format cameras and lenses straight from Hasselblad’s official service.

Hasselblad X1D beats Nikon D850 with 102 points at DxO

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Just 20 days ago, Nikon D850 was crowned the best DSLR ever, according to DxO tests. It was the first camera to reach the overall score of 100, but now there’s a new winner. Hasselblad X1D-50c, medium format mirrorless camera, has won the overall score of 102. According to DxO, it’s now the best commercially-available medium-format sensor you can get. If medium format is what you’re looking for.

The next mirrorless medium format cameras may have 100MP sensors and great low light performance

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Recently, Charbax at ArmDevices visited the Sony stand at CeBIT when he noticed a couple of large sensors on display. Also on the wall behind them he spotted Sony’s medium format sensor roadmap. This roadmap shows two very promising sensors on the way for 2018.

The first is the IMX461, a 100MP upgrade to the current 50MP IMX161 sensor which resides inside the Hasselblad X1D-50c and Fuji GFX 50S cameras. It would have the same physical size with double the resolution. This could hint at a pretty substantial upgrade in the next X1D and GFX models from Hasselblad and Fuji, respectively. The second is a new 150MP sensor to replace the IMX 211, as used inside the Phase One XF 100MP.

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