Sigma Gearing to Aim at Tamron With New Massive Telephoto Lens

Bildschirmfoto2014-09-05um113725_zpse672d399

It’s that time of the year again, and with Photokina back in session comes the inevitable new gear announcements, as well as the rumors leading up to them. This time, the rumors are about a new and upcoming telephoto lens from Sigma. Made for their Sports line, the 150-600mm F/5.6-6.3 lens seems to be a direct competitor to Tamron’s own recently released 150-600mm model.

[Read more...]

Sony Aims To Turn Smartphones Into Full DSLRs with the QX1 and QX30

QX30_Main1_with_XperiaZ2_1-1200

Yesterday, Sony’s upcoming QX1 was leaked onto the internet, giving us our first look at the lens mount and exactly what it’s expected to bring to smartphone users. The device wasn’t just officially announced today; it’s coming with a partner, as well, called the QX30.

I’ll start off with a TL;DR. Basically, we got the QX1 down yesterday: a mount compatible with any E-mount lens Sony offers. The newly announced QX30, however, is a fixed lens mount with an appropriate-to-title 30X optical zoom.

[Read more...]

Sony Set to Introduce New Interchangeable Lens Mount for Smartphones

SmartShot-ILCE-QX1_14_zpsa7ccef19

According to SonyAlphaRumors, Sony is preparing to announce another addition to its line-up of professional lens mounts for smartphones. This time, however, the new mount allows you to switch out between the lenses offered on their E-Mount line.

“These are the first pictures of the ILCE-QX1 E-mount camera. The third QX camera after the QX10 and QX100 (here one Bay). But unlike the other two this hasn’t a fixed lens but is an E-mount module. It has an APS-C sensor (not sure yet but should have the same great A6000 24MP sensor with fast af), built-in flash, costs 300 Euro body only and 450 Euro with 16-50mm lens.”

[Read more...]

Sony’s KW1 Does Not Squirt Purfume It Takes Selfies

sony-kw1-03

In ancient times, before smartphones were around the fight was over cell phones. At one step Motorola changed the market forever when they introduced the a pink version on 2005. This was one of the first statements that the way a cellphone looks is just as important as its features.

Now it looks like Sony is trying to take a similar route on cameras with the introduction of the KW1. The camera is not the best in the market for its size, nor is it the cheapest (pre-orders at $485 if you read Chinese).

But! it is a (hideous) fashion statement. The phone inspired by perfume bottles actually looks like a perfume bottle itself. Tech-wise it employs a 19.2-megapixel sensor and a 21-mm equivalent F2 lens and a 3.3″ OLED screen. The lens rotates so you can really look like you’re spraying scents while you are actuality taking a selfie.

[Read more...]

Rolling Shutter: Sony A7s Compare to Other Major Players; Meh…

One of the things that cinematographers care about when selecting a camera for shooting is how significant is the rolling shutter effect.

as7-rolling-sutter-03

Rolling Shutter is a ‘side effect where vertical lines in the real universe appear as diagonal lines ‘on film’. For example it smears buildings when shot out of a moving car or create  a jello effect when the shooting camera is unstable, we explained this in length in this post.

The good guys at Cinema5D took the crown challenger – Sony A7S with its remarkable low light performance and put it to the test against some of the other leading video cameras in the market: Arri Amira, Panasonic GH4, (Canon C300), Canon 5D mark III and Canon 1D C. Sadly it did not do all that well.

[Read more...]

Here’s Our First Look at a Picture Taken With Sony’s New Curved Sensor

96958A9C93819688E1E29AEA828DE2E3E2E5E0E2E3E6E2E2E2E2E2E2-DSXBZO7360928001072014000001-PB1-17_zps745ce8c9

I’ve been following news on Sony’s curved sensor since they first announced it back in April, and I’ll be honest; I didn’t think we’d be getting a look into it nearly this quick, but this is shocking to me. I must have forgotten that Sony started on this project back in 2012, because they’ve just uploaded the first official picture from the sensor online – and here it is.

[Read more...]

Sony Grabs a Lytro-Esque Patent for Light Field Sensor Technology

Sony's New Patent

Lytro’s one of the few companies out there that are pioneering in what’s called “light field” technology; their light field sensors basically take in massive amounts of data and process them into a small picture that you can interact with. The final result helps achieve a sort of post-focusing effect you’d find in Google Camera’s Lens Blur or the HTC One M8′s double-sensor camera. Back about two months ago, Lytro announced a camera called the Illum – one of the first major steps in making a camera like that reality while keeping the specs a bit up to date.

But right now, the technology’s still in its growing stages. The Illum is a first, but at the same time it’s retaining a hefty price tag of around $1500. It’s needless to say that there’s still a lot left to be done with this technology before it can actually be that profitable. Just recently, Sony took a big step for the future of light field sensors by grabbing their own patent for light field sensors. According to the patent [warning, geeky read], apparently Sony has a way to get past some of the limitations that light field sensors bring to the rest of the technology implemented in. Put that together with the fact that this is Sony we’re talking about, which both has the tech power and the market interest, and you’ve got a pretty promising look at what the future might hold for these new sensors.

[Read more...]