Typically, DSLR cameras aren’t really ever about fashion over form. Almost every high-end model out there comes in a bulky black, various buttons surrounding an LCD screen, and an interface that just assumes you know exactly what you’re doing. And then there’s the Pentax K-S1, a mid-range DSLR camera that’s set to come in colors as vibrant as the entirety of Guardians of the Galaxy.
Yesterday, I posted an article about Instagram, and it talked about the new generation of photographers growing up today with smartphones. If it wasn’t for smartphones, many of those people probably wouldn’t have ever gotten into photography, and the minimal touch screen interfaces they’ve been accustomed to are all that they probably know when it comes to using a camera. For older generations, that’s the equivalent of using a disposable or a compact point-and-shoot. With Pentax’s new K-S1, Ricoh attempts to build a bridge that fills that learning gap and draws younger photographers closer to the DSLR world.