Sony Aims To Turn Smartphones Into Full DSLRs with the QX1 and QX30

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Yesterday, Sony’s upcoming QX1 was leaked onto the internet, giving us our first look at the lens mount and exactly what it’s expected to bring to smartphone users. The device wasn’t just officially announced today; it’s coming with a partner, as well, called the QX30.

I’ll start off with a TL;DR. Basically, we got the QX1 down yesterday: a mount compatible with any E-mount lens Sony offers. The newly announced QX30, however, is a fixed lens mount with an appropriate-to-title 30X optical zoom.

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Zeiss Starts New Manual Focus, Manual Exposure Loxia Line

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Zeiss believes that the digital market has not lost its passion for manual glass and are announcing a new family of lenses – the Loxia. Those are manual-focus, manual-aperture lenses.

Te lens will come in two flavors, both with max aperture of f/2 – a 50mm version and a 35mm version. Both lenses are compatible only with Sony e-mount. The list of features (which we’ll address shortly) suggests that Zeiss is targeting video shooters as well as high-end stills photographers in the same lens.

Aside from the optical qualities, both lenses are winking at the video market with an interesting set of features:

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Sony’s KW1 Does Not Squirt Purfume It Takes Selfies

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In ancient times, before smartphones were around the fight was over cell phones. At one step Motorola changed the market forever when they introduced the a pink version on 2005. This was one of the first statements that the way a cellphone looks is just as important as its features.

Now it looks like Sony is trying to take a similar route on cameras with the introduction of the KW1. The camera is not the best in the market for its size, nor is it the cheapest (pre-orders at $485 if you read Chinese).

But! it is a (hideous) fashion statement. The phone inspired by perfume bottles actually looks like a perfume bottle itself. Tech-wise it employs a 19.2-megapixel sensor and a 21-mm equivalent F2 lens and a 3.3″ OLED screen. The lens rotates so you can really look like you’re spraying scents while you are actuality taking a selfie.

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Pentax K-S1: A DSLR Camera Built for a Generation of Beginners

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Typically, DSLR cameras aren’t really ever about fashion over form. Almost every high-end model out there comes in a bulky black, various buttons surrounding an LCD screen, and an interface that just assumes you know exactly what you’re doing. And then there’s the Pentax K-S1, a mid-range DSLR camera that’s set to come in colors as vibrant as the entirety of Guardians of the Galaxy.

Yesterday, I posted an article about Instagram, and it talked about the new generation of photographers growing up today with smartphones. If it wasn’t for smartphones, many of those people probably wouldn’t have ever gotten into photography, and the minimal touch screen interfaces they’ve been accustomed to are all that they probably know when it comes to using a camera. For older generations, that’s the equivalent of using a disposable or a compact point-and-shoot. With Pentax’s new K-S1, Ricoh attempts to build a bridge that fills that learning gap and draws younger photographers closer to the DSLR world.

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Pentax’s New Announcements: A Camera With Looks to Kill And A Wide-Angle Lens

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With the latest entry in Ricoh’s Pentax Q-series, it looks like the company decided to take a page from Motorola’s precedence. The new Pentax Q-S1 comes in a choice of five body colors and eight grip colors, giving us an overwhelming 40 different color combinations that are made ready to order. But is that all that sets the new camera apart from last years Q7?

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DJI’s Newest UAV Adresses Function Over Form, and Manages to Keep its Form As Well

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As UAV photography continues to become more prevalent in today’s technology, DJI is undoubtedly the leader in the field. With how many times its products have popped up in news stories and controversies in the past few months alone, it’s clear that photographers have spoken on who they choose to shoot their aerial footage. So when DJI makes announcements for a new model, you can bet on a lack of gimmicks. This isn’t a trend, and DJI knows it; they’re ready to bring improvements to UAV photography, and they’re ready to become its household name.

This isn’t the DJI Phantom that many of you may have come to know. With the Phantom lineup categorized for “Everyone” on the company’s website, this one is placed under the “Experts” tab, and rightfully so. Meet the new Spreading Wings S900 Hexacopter.

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Can’t Afford High End Glass? Use Those Bokeh’ed Backdrops

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Here is an interesting product for those who want to get that magnificent Bokeh right in the studio using cheap glass. Lastolite just came up with a new series of Out Of Focus Backgrounds. This is a pretty interesting idea that “enable photographers to create the out of focus look instantly, whether in the studio or a client’s home“.

Let me explains, one of the traditional ways to separate subject from background, is to set the camera on a wide aperture (say, f/2.8 or f/1.4) and focus on a close subject while letting the farther-away background to blur and create what some call ‘A creamy bokeh’ (Bokeh is that out of focus area in the photo).

Lastolite created two sets of background that are already out of focus. One set has Summer Foliage on one side and City Lights on the other. The other set has Autumn Foliage and Seascape.

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