Shooting on location presents all kinds of lighting challenges. You’re at the mercy of the weather, and thus the light. And which light is “best” is a huge matter of personal preference. Some prefer the softness of a cloudy overcast day. Others like that harsh bright direct sunlight. Although the latter is not always that flattering.
There are things you can do to overcome this bright harsh sunlight, though. This video from photographer Manny Ortiz shows us his process, and how he works through these challenges. And it might surprise you to see that not all of them require the use of flash.